{"product_id":"formelle™-strapless-underwire-balconette-bra-mesh-cup-all-day-hold-50-off","title":"Formelle™ – Strapless Underwire Balconette Bra | Mesh Cup, All-Day Hold + 50% OFF","description":"\u003ch2 style=\"text-align: center;\"\u003e\u003cspan\u003eFinally — A Strapless Bra That Stays Up All Day (Even with a Larger Bust)\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eYou've pulled it up in the middle of the store. You've left events early because it wouldn't stop slipping. You've skipped the dress you really wanted to wear — all because no strapless bra would just\u003cspan\u003e \u003c\/span\u003e\u003cem\u003estay put\u003c\/em\u003e.\u003c\/p\u003e\n\u003cp\u003eMost strapless bras rely on a tight band alone — and when that band fails, everything fails. The Formelle™ Balconette Bra works differently: the angled underwire cups are built to hold shape from the inside, so the bra stays up because of its\u003cspan\u003e \u003c\/span\u003e\u003cem\u003estructure\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003e— not because it's squeezing you.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0925\/5469\/0884\/files\/2_ef71c437-fa66-4998-ac0a-e7b753e72c95.jpg?v=1775618569\"\u003e\u003c\/p\u003e\n\u003cp\u003eThe result? A bra that lifts, shapes, and holds — for hours — without constant tugging.\u003c\/p\u003e\n\u003cp\u003eThat's not a promise. That's engineering. The balconette cup design + silicone-grip inner band work together to keep Formelle™ in place, even with a fuller bust.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0925\/5469\/0884\/files\/3_84f4b10f-11b1-4517-a98f-586a29de463d.jpg?v=1775618569\"\u003e\u003c\/p\u003e\n\u003ch2 style=\"text-align: center;\"\u003e\u003cspan\u003eWhy 10,000+ Customers Love Formelle™\u003c\/span\u003e\u003c\/h2\u003e\n\u003cdiv class=\"usp-item\"\u003e\n\u003cstrong\u003e\u003cspan class=\"usp-check\"\u003e✔\u003c\/span\u003e \u003cspan class=\"usp-headline\"\u003eStays Up — Even With a Large Bust \u003c\/span\u003e\u003c\/strong\u003eFormelle™ uses a balconette underwire design with angled cups that carry the weight of your bust from below — not just from a tight band around your ribs. This is why it stays put hour after hour, even with a larger cup size.\u003c\/div\u003e\n\u003cdiv class=\"usp-item\"\u003e\n\u003cstrong\u003e\u003cspan class=\"usp-check\"\u003e✔\u003c\/span\u003e \u003cspan class=\"usp-headline\"\u003eReal Lift, Real Shape — No Uni-Boob \u003c\/span\u003e\u003c\/strong\u003eThe balconette cup cut creates a natural, rounded lift with visible cleavage — not the flattened, compressed look that makes most strapless bras unwearable. Wear the neckline you want with the shape you deserve.\n\u003cp class=\"usp-body\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0925\/5469\/0884\/files\/4_62d2d06e-7653-4e97-ab9e-89cc8cb4f1d4.jpg?v=1775618569\" alt=\"\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"usp-item\"\u003e\n\u003cstrong\u003e\u003cspan class=\"usp-check\"\u003e✔\u003c\/span\u003e \u003cspan class=\"usp-headline\"\u003eComfortable All Day — No Stabbing, No Digging \u003c\/span\u003e\u003c\/strong\u003eThe soft mesh cup fabric and smooth side boning are designed to sit flush with your body — not cut into your ribs. Women with short torsos and fuller busts say they forget they're wearing it within the first hour.\u003c\/div\u003e\n\u003cdiv class=\"usp-item\"\u003e\n\u003cstrong\u003e\u003cspan class=\"usp-check\"\u003e✔\u003c\/span\u003e \u003cspan class=\"usp-headline\"\u003eStop Adjusting. Start Living. \u003c\/span\u003e\u003c\/strong\u003eThe silicone-grip inner band works with the structured cup to lock Formelle™ in place — so you can dance, sit, lean in — without one single tug. Available in Black, Skin, and Pink in sizes 34 to 42.\u003c\/div\u003e\n\u003cdiv class=\"usp-item\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0925\/5469\/0884\/files\/5_080645b1-1a34-48df-8553-84e2505a5ffe.jpg?v=1775618569\" alt=\"\"\u003e\u003c\/div\u003e\n\u003ch2 class=\"usp-item\"\u003e\u003cspan\u003eFAQ\u003c\/span\u003e\u003c\/h2\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cul\u003e\n\u003cli class=\"faq-q\"\u003e\n\u003cp\u003e\u003cstrong\u003eWill this run small? What size should I order? \u003c\/strong\u003eSome customers find it runs slightly snug — if you're between sizes, we suggest sizing up one. Use the sizing chart on the listing to measure your under-bust in inches and match to your cup size for the best fit.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cul\u003e\n\u003cli class=\"faq-q\"\u003e\n\u003cp\u003e\u003cstrong\u003eDoes this really work for larger bust sizes?\u003c\/strong\u003e Yes — the underwire balconette design is specifically built for fuller busts. The cups carry the weight from below, so larger sizes get the same lift and hold as smaller ones. Formelle™ is available from 34B through 48G.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cspan class=\"card-label\"\u003eSpecifications\u003c\/span\u003e\u003c\/h2\u003e\n\u003cdiv class=\"spec-item\"\u003e\n\u003cul\u003e\n\u003cli class=\"spec-text\"\u003e\n\u003cp\u003eStyle: Strapless Mesh Underwire Balconette Bra — available in Black, Skin, and Pink\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cul\u003e\n\u003cli class=\"spec-text\"\u003e\n\u003cp\u003eSizes: Under-bust 28–44 inches (US sizes 32B through 48G) — see sizing chart for cup-to-size matching\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"spec-item\"\u003e\n\u003cul\u003e\n\u003cli class=\"spec-text\"\u003e\n\u003cp\u003eConstruction: Mesh cup overlay, underwire balconette frame, silicone-grip inner band, 3-hook back closure, variant sizes 34–42\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePress \"ADD TO CART\" now and get 50% OFF for our Formelle™! This offer is available for a limited time only!\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Ausbury","offers":[{"title":"Black \/ 32","offer_id":56617645867332,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 34","offer_id":56617619882308,"sku":"WYL25071501-内衣-黑色-34C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 36","offer_id":56617620046148,"sku":"WYL25071501-内衣-黑色-36C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 38","offer_id":56617620209988,"sku":"WYL25071501-内衣-黑色-38C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 40","offer_id":56617620373828,"sku":"WYL25071501-内衣-黑色-40C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 42","offer_id":56617620537668,"sku":"WYL25071501-内衣-黑色-42C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 44","offer_id":56617645900100,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 46","offer_id":56617645932868,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 48","offer_id":56617645965636,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 32","offer_id":56617645605188,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 34","offer_id":56617618243908,"sku":"WYL25071501-内衣-粉色-34C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 36","offer_id":56617618407748,"sku":"WYL25071501-内衣-粉色-36C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 38","offer_id":56617618571588,"sku":"WYL25071501-内衣-粉色-38C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 40","offer_id":56617618735428,"sku":"WYL25071501-内衣-粉色-40C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 42","offer_id":56617618899268,"sku":"WYL25071501-内衣-粉色-42C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 44","offer_id":56617645637956,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 46","offer_id":56617645670724,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 48","offer_id":56617645703492,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Skin \/ 32","offer_id":56617645736260,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Skin \/ 34","offer_id":56617619063108,"sku":"WYL25071501-内衣-肤色-34C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Skin \/ 36","offer_id":56617619226948,"sku":"WYL25071501-内衣-肤色-36C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Skin \/ 38","offer_id":56617619390788,"sku":"WYL25071501-内衣-肤色-38C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Skin \/ 40","offer_id":56617619554628,"sku":"WYL25071501-内衣-肤色-40C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Skin \/ 42","offer_id":56617619718468,"sku":"WYL25071501-内衣-肤色-42C","price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Skin \/ 44","offer_id":56617645769028,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Skin \/ 46","offer_id":56617645801796,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true},{"title":"Skin \/ 48","offer_id":56617645834564,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5469\/0884\/files\/1_86a78ee9-6175-4202-967f-dd8dabbf9c73.jpg?v=1775618635","url":"https:\/\/www.ausbury.co.uk\/products\/formelle%e2%84%a2-strapless-underwire-balconette-bra-mesh-cup-all-day-hold-50-off","provider":"Ausbury","version":"1.0","type":"link"}